PRESS ROOM

KUMHO TIRE UNVEILS INNOVATIVE DIGITAL TWIN SYSTEM TO REVOLUTIONIZE TIRE DEVELOPMENT 11/14/2024

11/14/2024

New technology aims to streamline design processes, enhance performance, and reduce costs in response to industry demands for digital transformation.

 

ATLANTA, GEORGIA, (November 14, 2024) Kumho Tire U.S.A., one of the world’s leading tire manufacturers, has announced the launch at their global headquarters in Seoul, Korea of  a cutting-edge system designed to accelerate tire development in an increasingly complex automotive landscape. Referred to as a Digital Twin (DT), the innovative system integrates big data analytics, artificial intelligence, and advanced engineering techniques into the tire creation process, marking a significant leap forward in the industry.

 

In response to the growing demand for digital transformation among automakers and stricter environmental regulations, the Digital Twin system shifts tire development from traditional physical methods to a dynamic virtual environment. This allows design engineers to generate tire designs, predict performance, optimize designs, and simulate vehicle performance—all within a digital framework.

 

"We are excited to apply state-of-the-art technologies like CAE, artificial intelligence, and digital transformation to our tire development process," said Kim Keewoon, head of Virtual Product Development Center at Kumho Tire in Korea. "The Digital Twin system will enhance our competitive edge, enabling us to develop more advanced tires that deliver superior performance."

 

Looking ahead, Kumho Tire plans to transition the Digital Twin system to a cloud-based platform, allowing design engineers to access it anytime and anywhere. This global accessibility will ensure that teams can collaborate seamlessly on tire development, regardless of location. Furthermore, ongoing upgrades to the performance prediction system will continuously enhance the reliability and accuracy of tire performance assessments, while advanced vehicle simulators will improve vehicle dynamics predictions.

 

With these innovations, Kumho Tire is poised to shorten development timelines, enhance tire performance, and reduce overall costs, furthering a leadership position in the future of tire technology.

 

 

 About KUMHO TIRE Co. Inc.

Kumho Tire, one of the world’s largest tire manufacturers, has more than 60 years of history of pioneering innovative approaches to developing tires and is dedicated to providing exceptional driving experiences to consumers around the world. Headquartered in Atlanta, Georgia, Kumho Tire U.S.A. is the US sales, marketing and distribution arm of Kumho Tire Co. Inc.

 

For more information on Kumho Tire U.S.A., Inc., and its products, please visit www.KumhoTire.com. Follow Kumho Tire on Facebook Facebook.com/KumhoTire, Instagram instagram.com/kumhotireusa/ and on Twitter @KumhoTireUSA.

 

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Contact

Katherine Harrison

The Brand Amp

404-452-9846

kumhopr@thebrandamp.com